Fran has 15+ years’ of financial PR experience. She’s held account positions at Edelman and Fleishman – Hillard and was a marketing associate at BlackRock. Fran has developed and implemented public relations programs for startups and Fortune 500 companies. She focuses on building media influencer relationships. She was formerly a vice president for Euro RSCG Magnet where she co-headed the Corporate and Financial practice group. She provided strategic counsel and created programs for eSpeed/Cantor Fitzgerald, Automated Trading Desk (sold to Citi for $900M+), D&B, and Reuters. She currently works with tastytrade (Dough, the Small Exchange and tastyworks – acquired by IG for $1B) and Popular Bank/Popular, Inc.